By Bright Nwogu
Since the outbreak of Coronavirus, also known as COVID-19 in Nigeria, in February, 2020 as well as the subsequent lockdown order by the federal and some state governments, some celebrities (Musicians) in the country have devised new ways of reaching out and entertaining their fans.
This is because according to the Nigeria Centre for Disease Control (NCDC) and health experts, one of the ways for containing spread of the virus, is by maintaining social distancing and avoiding large gatherings of people.
It is known that musicians generally reach out to their fans by way of open concerts. Such concerts always attract huge crowds.
Bearing in mind that such is no longer the case, as many people are at home staying safe from the global pandemic, these singers have devised a new way to reach out to their fans. One of such new ways, is the E-concerts (online live performance, through YouTube, facebook, twitter or Instagram) to be streamed by these fans.
FREEDOM SUNRISE therefore brings to you five (5) Nigerian musicians, who have taken and are still taking advantage of the E-concert platform to interact with their fans.
Innocent Ujah Idibia, popularly known as 2baba, was among the first Nigerian artistes to reach out to his fans. The music legend, on April 12, 2020, organised a one-hour E-concert via twitter, facebook and YouTube, in which he thrilled his fans and gave them a soothing performance to help them forget their worries.
The concert, which was anchored by his celebrity wife, Annie Idibia, saw 2baba delivering energetic performances of some of his hit songs that carry strong and socially conscious messages.
Soulful Singer, Busola Elemide, also known as Asa, who had earlier postponed her ‘Lucid’ concert, initially billed to take place on April 11, in Lagos, held an Instagram live acoustic session with her fans, titled ‘Stay at Home And Sing With Me’ concert, on Sunday, March 29, 2020 at 6 pm on her YouTube channel.
She also performed some songs made by Davido on her live Instagram on April 13th, 2020.
David Adeleke, popularly known as Davido, also proved to his fans, that they mean a lot to him, despite the lockdown as he thrilled them with a live Instagram performance on April 13th, 2020.
He sang a cover of Aṣa’s 2007 release titled “Bibanke”. It was reported that his passionate performance of the song has drawn applause from fans across the board.
4. Adekunle Gold:
Adekunle Gold: The talented Afro pop singer reminisces to the good old days with he and his band could perform live, and he kick off the lockdown live concert with the intro to his 2016 debut album, Gold.
His soothing voice, was no doubt, a delight for his fans.
5. Styl Plus:
Styl Plus: Music group, Styl Plus, joined a list of musicians, who are making use of the live platforms to reach out to their fans.
The group rose to fame in early 2000’s with hits like ‘Olufunmi’, ‘Call My Name’, ‘Iya Basira’, and more gave a live performance on MTV Base Africa’s Instagram Live on Wednesday, April 22, 2020 of some of these hits that made them a fan favourite.
The session took place at 8 p.m. on @mtvbaseafrica.
Income for Artistes
These singers, no doubt may be loosing out on revenue as there are no invitations for open concerts or performances, the online platforms, they’re using to reach their fans, are generating income for them.
Most of these platforms – YouTube, facebook and twitter are monetised, whereby views translate into cash.